A seasoned Global Hospitality Leader and Multi-Unit Operator, Deb Dziena specializes in transforming spaces into stories and developing the leaders who tell them. From her early days in New York scaling the iconic Rosa Mexicano brand across both coasts to spearheading strategic recruitment efforts for Royal Caribbean Group, her career has been defined by a single philosophy: a thriving culture is the heartbeat of success.

Since 2008, Deb has helped shape Miami’s landscape through the detailed execution as a vendor for the Formula 1 Miami Grand Prix, the South Beach Wine & Food Festival, and purpose-driven community galas. For Deb, hospitality is about more than just great events—it’s about the people behind them.

Her commitment to service and community runs deep. From her leadership as a board member with the Greater Miami Shores Chamber of Commerce and The Miami Shores Friendly Villagers to her committee work with the Women of the Vine & Spirits Foundation. Whether she’s providing strategic guidance or working on the ground, Deb’s work is always rooted in giving back. She believes that when we focus on collective impact and helping individuals succeed, true success is measured by the growth of everyone involved.

At DD Hospitality & Events, Deb combines hands-on operational solutions with purposeful event design. Whether restructuring workflows, mentoring teams, or executing elevated events, she takes a boutique, collaborative approach that turns complex logistics into seamless experiences. Deb ensures every system built and event delivered leaves a lasting, positive impact on the people, businesses and communities she serves